The “Longmen Market · Gathering for the New Year” event concluded successfully on the 3rd. This event deeply integrated diverse experiences such as food, accommodation, trendy play, and cultural and creative activities, attracting over 37,000 visitors in total. It effectively stimulated the consumption vitality of the Longmen scenic area and enhanced its brand influence.
The event takes “affordable, genuine and comfortable” as its core highlights. By integrating characteristic delicacies, cultural and creative products and convenient services, it precisely meets the demands of tourists. Tourists generally commented that “the discounts are very genuine”, and merchants also gained a flow of customers, forming a positive interaction.
Service and cultural experience have become another highlight. The on-site handicrafts display and artistic performances by students from Luoyang Special Education School have added warmth and emotion to the market. The warm service stations set up in the scenic area continuously provide free hot drinks. The electric vehicle’s warm guidance and “local dialect small speakers” and other down-to-earth convenient services have effectively enhanced tourists’ satisfaction.
The successful holding of this event marks a new starting point. It is learned that Longmen Market is scheduled to make a comeback with an upgraded look during this year’s Spring Festival. It will offer more diverse theme activities and more considerate service measures, striving to provide tourists with a more distinctive cultural and tourism experience during the Spring Festival.
Reporter Meng Shan, Correspondent Zhang Jie, Text and Photos
